In a collaboration with the trendy Munich based fashion label "Another Brand" we designed our PAWSOME collection: the fashion It-pieces for proud cat parents. The cosy, grey hoodie is designed to be casual chic. It´s made in Portugal with soft cotton which makes it super comfortable to wear, in combination with the oversize fit. The dark grey embroidery also makes it a real eye catcher.
The PAWSOME collection
If you know LucyBalu, you know that we like to reinvent and redesign ordinary cat furniture and accessories - but we don´t stop there! We want to think outside the box and include our wide variety of customers, too. LucyBalus cat interior is found in the homes of HipHop stars, tattoo-artists, Influencers, artists and everything in between. We wanted to design a unique piece for all of our PAWSOME customers! (pawsome is a pun, combining the word "paw" and "awesome").
In a collab with the popular fashion brand Another Brand we developed this fashion line to bring this massage to the world. The PAWSOME collection includes a sporty but feminine sweatshirt, a t-shirt as well as a casual oversize unisex hoodie. These pieces are not fast fashion or ordinary: They are high-quality, sustainable and manufactured in a small family-run business in Portugal.
Another Brand x LucyBalu
We are so excited about this collaboration, especially because working with Another Brand was a blast! We loved to hear the companies founding story from the two founders Corinne and Joanna who built their business with love, passion and a lot of experience in the fashion industry. They value sustainable fashion that´s made to last. In that way they are very similar to us, LucyBalu. The company, that is also Munich-based like us, create modern and inspiring designs. With this collab they are now a part of LucyBalus product range - as well as we are part of theirs.